Thursday, May 26, 2016

Issue in reporting for a global audience.

Everyone have the ability to access to the internet, it just within a second, a person can access to the global internet whenever they want to. It does not matter whether a modern journalist or traditional journalist, it becomes a challenge for them to report an issue to a global audience. This comes to the mind that, different local cultural practices, language barrier, different perception and interpretation towards the reporting. However, Freeman (2008) said that what is reported now, will reach to an international audience and will impact how the nations view their constituency and their place in the world. Therefore, it is very important for journalist to filter their work, facts check before publishing to online news portal. Besides that, when reporting to a global audience, transparency in reporting is very crucial for a news agency in term of the reputation of the company. An honest and truthful reporting with zero bias is what the people around the world are expecting from the news agency. Moreover, it is not advisable for a journalist to use their local jargon or slang into their write up, because reporting to a global audience may not understand the slang or jargon, therefore, it may cause an unprofessional image towards the news agency. Lastly, story framing and using a different cultural source from different country can makes the story stay relevant and credible (Lieb 2009, p. 293-306). A journalist should know what to report when comes to not only local but global.

Reference list
1. Freeman, S 2008, Public problems in international reporting: the expanding public sphere, Journalism Ethics, viewed 15 October 2015

2.  Lieb, T 2009, All the news: writing and reporting for convergent media, Pearson Education Inc, Boston.

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